The Win Condition is a game design blog co-developed by Jordan Barber and Aaron Lynch.  We aim to produce quality content that analyzes how games are designed, developed, tested from start to finish. While there are plenty of video game and board game review websites trying to interject their voice in gaming journalism, we take an academic lens to discuss broader perspectives in gaming.

Our three goals are to:

  1. Develop the highest quality content;
  2. Publish consistently; and
  3. Create a unique and interesting voice

What content do we create?

Our content will focus on game design and cultural implications of gaming. We will answer questions about the board game and video game communities to understand how the creative process works, how a design team communicates with an art team, how a one person compares to a team of designers, and how games transcend mediums.

We are interested in getting outside academic and industry perspectives from professionals and non-professionals alike. A few examples of articles we accept:

  • Game reviews – Talking about games is one of the best ways we can disseminate aspects of a game.  Our game reviews are conducted by phone and written in a conversational style incorporating aspects of game design and mechanic dissection.
  • Trending topics – Many of our articles analyze trends in the game design profession.  We provide a macro-perspective on game design to observe, infer and predict the games industry.
  • Interviews – We are interested in interviews with board game developers, designers and other industry professionals that can tell us about the process of developing games.
  • Kickstarter projects – Supporting the people who make games and getting a sneak peek into what these people have planned.
  • Infographics – Visually represented information on the industry.

Please keep in mind that our team has full discretion to edit all submissions to meet our high standards and guidelines.


Aaron Lynch (@lynchmonster) is a self-described game designer with nothing to show for his trouble. When Aaron was 15, he created the game of tic-tac-toe only to realize that it was not only being played internationally, but he was also really bad at it. He is currently a graduate student in the school of Human Centered Design & Engineering at the University of Washington

Jordan Barber (@barberje) used to draw maps of imaginary countries when he was little. His first Pokemon was a Bulbasaur. He is currently a graduate student in the Information School at the University of Washington.

Jason Schumacher (@jeschumacher) discovered the concept of interest rates at age 8 while bartering with his parents for a Pokemon Tamagotchi. His Pikachu got sick and died several days later.

Jessica Lynch-Jonely (@opheliaflower) invested a hefty chunk of her childhood on such board game classics as Journey Through Europe, Hi Ho Cherry-o, and Fishin’ Time, and for her part she learned valuable lessons about how boring Europe is, that cherries grow inside naturally-forming arboreal pock marks, and that no one wants to catch a Crappie. Ever.

Contact Information

Please send questions and comments to aheadoftheboardgame[at]gmail.com